Design Event at Tent London September 2012
Based on the success of exhibiting at London Design Festival in 2010, Design Event will be taking a second cohort of designers based in the North of England to exhibit at Tent London in September 2012.
Eight designers exhibited with us in 2010 with a diverse range of products and had an overwhelmingly positive experience, making direct contact with national and international press, buyers, specifiers and other industry specialists. Exhibiting designers were featured in publications including; ICON, Living Etc, The Sunday Times and Elle Decoration. Relationships were fostered with national furniture retailers, homeware retailers, architects and independent design shops which resulted in direct corporate sales, commissions, platforms for future work and opportunities for collaboration.
We hope to be able to recreate the success of 2010 this September when we exhibit at Tent London, now in its sixth year at the Old Truman Brewery and one of the biggest trade shows during the London Design Festival. Over 19,000 international trade buyers, high calibre specifiers, opinion forming media and design savvy consumers from 44 different countries attend the four-day event.
In April a selection panel consisting of Joanna Feeley(Trendbible), Rickard Whittingham (Northumbria University), Paul Galister (Workpattern) and Karen Nairstone and Olivia Ahmad (Design Event) reviewed over 20 applications of wide ranging products from around the north of England.
The designers who were selected are:
Afid Design
Bettina Nissen
Cath Ball Stitched Ceramics
Daniel Schofield
Helena Seget (pictured)
Katie Mawson
Nick James Design
Psalt Design
RASKL Design
Sarah Blood
Westergaard Designs
Congratulations to them all and we look forward to working together over the coming months. Thank you to everyone who submitted applications.
Over the next few months we will offer professional development support to exhibiting designers with a programme consisting of 3 one-to-one mentoring sessions and 2 group sessions to support designers before and after the exhibition, and ensure that they get the maximum benefit from exhibiting at Tent..
At the sessions we will discuss individual products, pricing strategies, designer’s aims, press packs, marketing materials and how to follow up on contacts made at Tent, providing both the support of the Design Event team and fellow exhibiting designers. The Design Event team have a proven track record of producing high quality, professional exhibitions and stands at trade fairs, with over 20 years collective project management experience, 18 years creative marketing experience and 15 years experience of selling and promoting high-quality design.
Check out the designers who exhibited with us in 2010
